About Me

creating a effective catalog to increase merchandise sales

I have been making handmade candles, wreaths and floral arrangements for about five years. I have done well with my online sales, but wanted to make it easier for my brick and mortar customers to shop through my inventory of creations. I started looking into having a catalog made that would include many of the things that I make and information about custom orders. After working on my catalog with a printing service, I found out that there is a lot more that goes into creating a catalog than I had thought. I created a blog to assist others in creating a effective catalog to increase merchandise sales.

Operating An Online Business: The Benefits Of Using A Fulfillment Center

Posted on May 18, 2022

Do you currently operate an online business or are you considering opening one in the near future? If so, you will want to consider the use of a fulfillment center. If you are not familiar with the services that a fulfillment center provides, these centers essentially take care of all your mailing needs. This includes fulfilling and shipping all orders that are accepted through your online business. There are several benefits that come along with choosing to use a fulfillment center. [Read More]

Need Labels For Your New Products? Two Reasons To Choose Professional Label Printing

Posted on March 4, 2022

Great labels are designed to grab the interest of the people who view them and make them take notice. The labels you choose for your new products could play a monumental role in determining how well your wares do once they hit the shelves. Coming up with a design for your labels is the first logical step but then you must decide how you'll turn the vision into a tangible object that can be carefully placed on each item. [Read More]

5 Tips For Creating Top-Notch Direct Mail Products

Posted on January 10, 2022

Direct mailing allows businesses and organizations to reach people who might otherwise never contact them. In the direct mail world, the entire game is about eliciting a response. Charities want people to respond by donating, and sub shops want people to see the food in the mailers and place orders. How do you create a direct mail campaign that will elicit a response? Follow these 5 tips. Know Your Brand [Read More]

Reaching You Audience With Direct Mailings Custom Made For Your Business

Posted on October 22, 2021

Marking your business with commercial direct mail is a great way to ensure you reach the target audience you are after. Often commercial direct mail services also offer you the benefit of printing the flyers, postcards, or ads and mailing them for you, saving your business time and money.  Your Marketing Campaign When working with commercial direct mail services, the first thing you need to do is establish is what you want the campaign to achieve and who you want to target. [Read More]